Case Studies

SenovvA welcomes you to our proud history of exciting projects. Here you’ll find case studies from all of our major areas of expertise, including: production events, media system design, facility management, and content design and representation projects.

Follow through on this link to browse these case studies to truly see the technical, creative, and value added results we provide for our partners and clientele worldwide. And then, enter a conversation with us on how we can help you realize your event, media system, or media content vision.

Grease Live!


Grease Live!

SenovvA’s Frank McMinn & Dave Taylor provided projection on various scenes for the one-night production of “Grease: Live!” on January 31, 2016 on Fox. This live musical stars Julianne Hough as good girl “Sandy” and Aaron Tveit as bad boy “Danny”. The production will be based on the original 1971 musical “Grease” by Jim Jacobs and Warren Casey. “Grease: Live!” will also be streaming on demand on Fox.com starting Monday, February 1, 2016.

Watch Behind The Scenes

 

Kennedy Center Honors 2015


Kennedy Center Honors 2015

Dave Taylor, Eric Leverton and Ian Strimple led the SenovvA team providing LED and projection for the 38th Annual Kennedy Center Honors, broadcast on December 29, 2015 on CBS. Stephen Colbert of CBS’s “The Late Show” returned as this years host. Recipients honored at the annual national celebration of the arts were: singer-songwriter Carole King, filmmaker George Lucas, actress and singer Rita Moreno, conductor Seiji Ozawa, and actress and Broadway star Cicely Tyson.

Watch Show

 

Ellen’s Season 13 Premiere Week


Ellen’s Season 13 Premiere Week

The Ellen Degenres Show returned to New York for the first time since 2007, kicking off Ellen’s 13th season for the fall premiere week. The show took place from the famed landmark Plaza at Rockefeller Center in New York City on September 8, 2015.

SenovvA’s team of experts provided two 30’x16’ 5mm high-resolution LED screens, flanking stage right and stage left of the set. A networked control system was created for the LED screens and their processing, which included fully redundant back-up processing. Multiple 80” monitors further provided the program feed to accommodate the large crowd.

Vista Lounge | Caesar’s Palace, Las Vegas


Vista Lounge | Caesar’s Palace, Las Vegas
Las Vegas, NV – Caesar’s Palace recently upgraded several of its lounges and bars including what is now the new Vista Lounge, a unique immersion experience featuring the latest in video technology along with a sophisticated Martin Audio sound system.

SenovvA of Los Angeles, San Francisco, New York and Toronto, a design and management group specializing in the entertainment, special event, architectural-construction and media services industries, was tasked with the design and integration of this one of a kind multimedia project.

Toronto House Digital Exhibit


Toronto House Digital Exhibit

In celebration of the Toronto 2015 Pan Am & Parapan Am Games, SenovvA Canada was engaged by Silverpoint Media to provide technical direction for the Toronto House Digital Exhibit commissioned by Interactive Ontario and the City of Toronto. The highly immersive experience features a 320-degree projection installation on the first floor balcony wall of the rotunda at Toronto City Hall. Watch “behind the scenes” video to experience the SenovvA technology powering the immersive projection exhibit.

Toronto Mayor John Tory said, “I invite Torontonians and visitors to visit Toronto House to learn more about our great city… The site will feature attractions for all to enjoy throughout the duration of the Toronto 2015 Pan Am Games.”

Broadway Bares 25


Broadway Bares 25

SenovvA joined the Broadway Cares/Equity Fights AIDS team as a proud sponsor of the 25th Annual Broadway Bares: Top Bottoms of Burlesque, featuring 222 of New York’s sexiest and most talented dancers. The show entertained two standing-room-only performances at the Hammerstein Ballroom in NYC, on Sunday, June 21, 2015. The evening offered a bawdy Broadway Bares spin to the classic Broadway Musical, 42nd Street – the story of a bright-eyed ingénue looking to make it big on the “Great White Way”. The event raised a record shattering $1,598,501 for BC/EFA. Watch Highlights

BET Awards 2015


BET Awards 2015

Executive Producer Dave Taylor, Eric Leverton and Joe Sebenius led the SenovvA team providing onstage LED and projection for the 15th Annual BET Awards that aired LIVE Sunday, June 28, 2015 on BET from Microsoft Theater in Los Angeles. The show was hosted by Anthony Anderson and Tracee Ellis Ross which featured 6 performances and 15 award categories. See the complete list of winners from this year’s show.

In addition to our work on the BET Awards 2014 (BET a subsidiary of Viacom Inc.), SenovvA has also provided technical production services for other Viacom brands including MTV on the MTV Movie Awards as well as Nickelodon’s Kids’ Choice Awards.

Billboard Music Awards 2015


Billboard Music Awards 2015

SenovvA’s Dave Taylor, Eric Leverton and Joe Sebenius led our technical team in support of Executive Producer Dick Clark Productions, providing LED and projection for the 2015 Billboard Music Awards. The show was broadcast LIVE on ABC from the MGM Grand Garden Arena in Las Vegas Sunday, May 17, 2015. See the full list of winners from this years show.

See past case studies from our work on the Billboard Music Awards 2014 and 2013.

 

F5 Festival


F5 Festival

F5, an interactive creativity festival aimed to be “a meeting place for the brightest minds in the world,” took stage on April 17 -18, 2015 at the expansive Terminal 5 venue in the Hell’s Kitchen area of New York City.

F5 FestivalThe biennial festival explored the “intersection of design, art & technology,” by fostering a multidisciplinary creative community that showcased work across a variety of media. “Love” was the event theme and it was kicked-off by this Opening Sequence Video produced and directed by Block & Tackle.

Nickelodeon Kids’ Choice Awards 2015


Nickelodeon Kids’ Choice Awards 2015

Dave Taylor, Eric Leverton and Joe Sebenius led the Kids Choice Awards 2015SenovvA team providing over 750 LED tiles and a dozen projectors, to create the dynamic backdrop for Nickelodeon’s 28th Annual Kids’ Choice Awards, broadcast live from The Forum in Los Angeles Saturday, March 28, 2015.  SenovvA partnered with GHS Productions for the event which was carried across Nickelodeon’s sister networks: TeenNick, Nicktoons, TV Land, Nickelodeon mobile apps and website.

The Oscars® Broadcast 2015


The Oscars® Broadcast 2015

 

OscarCREW-Insert-430x276ishThe 87th Annual Academy Awards featured the return of SenovvA’s unparalleled team including Frank McMinnDave TaylorEric Leverton, Joe Sebenius, Jim Agnor, Bill Starnes, Luke Frey, and Scott Goegebuer. SenovvA Executive Producer Dave Taylor marked his 26th year on the show along with President Frank McMinn in his 22nd year.

Read Sound & Video Contractor article…

 

 

Samsung 2015 CES Press Conference


Samsung 2015 CES Press Conference

SenovvA managed the worldwide launch of Samsung’s SUHD TV with a 111’ wide curved projection screen at CES Las Vegas. The 45 minute, no holds barred, press conference streamed live around the world on January 5, 2015. The event included automated scenic elements as well as high-resolution imagery to showcase the latest innovations from the technology giant. Watch Behind The ScenesSamsung 2015 CES Press Conference

Executive Producer Tristan Valencia, along with Marcus Irwin and Arianna Knapp of SenovvA, worked diligently with an international team of client representatives in the weeks prior to CES, to ensure the best possible introduction of Samsung’s truly ground-breaking technology.

Star-Spangled Spectacular


Star-Spangled Spectacular

SenovvA was proud to support dick clark productions (dcp) for the two-hour live broadcast and concert special “Star-Spangled Spectacular: Bicentennial of Our National Anthem” at Pier Six Pavilion in Baltimore, Maryland. Captured for the Great Performances series on PBS, the broadcast was recognized as a commemoration of the 200th anniversary of our National Anthem. Read Analog Ways article…

“Maryland Public Television was thrilled and the show was very well received. Its always my pleasure to work with you guys!!” – Kathy Erickson, dcp

The Fortress of Solitude


The Fortress of Solitude

The Fortress of Solitude was a new musical at The Public Theater in downtown New York that opened to audiences October 21, 2014. SenovvA supported Jeff Sugg’s projection design that included Christie and Panasonic projectors. SenovvA’s Theatrical Technician, Andy Kulhay was on site with the show, which was extended for an extra two weeks due to popular demand.

The Fortress of SolitudeThe play is a moving story of two friends growing up in Brooklyn in the 70’s and is based on the award-winning novel of the same name by Jonathon Lethem. Music from Bloody Bloody Andrew Jackson’s composer Michael Friedman is also featured in the show.

Time Warner Cable Studios – US Open 2014


Time Warner Cable Studios – US Open 2014

Time Warner Cable Studios turned again to the SenovvA team to extend and enhance their sports associated activations at this years U.S. Open. According to the NY Times, “Some 59,971 people filed into the U.S. Open on Monday, the latest in a string of some of the biggest crowds ever here.”

BET Awards 2014


BET Awards 2014

SenovvA returned for this year’s BET Awards 2014 at the Nokia Theatre LA Live, broadcast Sunday, June 29, 2014 on BET and hosted by Chris Rock.

Dave Taylor and Eric Leverton managed the installation of 360 degrees of LED and projection systems, immersing the audience in a musical spectacular. The show featured inspiring performances by Robin Thicke and Usher, each with a unique display technology.

BET Awards 2014

Production Designer, Brian Stonestreet and Art Director, Kristen Merlino, created an impactful environment that supported performances, acceptance speeches, and Chris Rock’s high-energy monologues. Dave Taylor worked with Screens Producers, Allan Wells and Drew Findley, to insure that each projector, LED wall, blade, and curtain were utilized to their maximum capacity.