SenovvA Supports Immersive Surfaces At DUMBO Arts 2011


Production design and management group SenovvA provides technical direction and support to New York’s finest projection artists at DUMBO Arts Festival 2011.

New York City – September 23, 2011 – Production design and management guru SenovvA, lend their support and expertise to creating a unique set of projection driven multimedia environments designed by the “Immersive Surfaces” project, a collaborative group of artists, production designers and technical gurus led by the Leo Kuelbs Collection, Light Harvest Studio’s, Elysium Media and the NYC DOT.

This year’s DUMBO Arts Festival features an expanded projection environment installation encompassing the anchorages, tunnels and nearby buildings of the Manhattan Bridge. These installations create environments and visions, unique to the individual artists involved, as well as a creative and technical team put forward by “Immersive Surfaces” and SenovvA. These installations will reflect the latest in 3D mapping, video graphics and performance video server technologies.

SenovvA brings global expertise from the broadcast, theatrical, corporate, special events, content design and management fields, to this unique New York based visual experience. The collaboration between SenovvA and “Immersive Services” pushes New York forward on artistic and visual trends happening worldwide, while focusing on New York’s artistic talent and leadership. The joint goal is to make public art renewable and accessible to more people, while embracing the new techniques and technologies. The collaboration will also result in a technical panel discussion regarding the technology and the visual arts in public spaces. In a rare “behind the scenes” look at the process, SenovvA will host artist demos and technique reviews in SenovvA’s new production design and pre-visualization studio, located in the heart of the DUMBO Arts community.

For more information on the Immersive Surfaces project at the Dumbo Arts Festival
For information on DUMBO Arts Festival 2011
For a schedule of SenovvA events at DUMBO Arts Festival 2011